The identity system is comprised of various design elements that build a cohesive visual language for the brand.

Supporting device

In hero communications we combine two instances of our logo to create our supporting device. We call this “the lock”. We use this to mask photographs of both locations and vocations as a metaphor for unlocking potential.

Principles

We never use the supporting device in block colour. It is only ever used as a mask.

Always do this

Don’t do this

For any questions about using these guidelines, please contact:

www.ecinnovations.com/connect